SIHABUTR  TENN  XOOMSAI was born in Thailand but spent his teenage years growing up in the States. Graduated from ART CENTER COLLEGE OF DESIGN in Pasadena, CA in 1993 he returned to Thailand and begins his career as a freelance fashion photographer as well as assistant director. His breakthrough came in 1996 when he directed a low budget music video for a friend. It was well received and won a couple of local awards.

In 1997, Tenn along with his friends re-found Triton Company, which was originally founded by Tenn’s dad, Sihasak Xoomsai (who was one of Thailand renowned photographer/director so it is kind of in his blood). With Triton, his big break came when Leo Burnett asked him to do a commercial for Hennessy, which really took off and was air throughout Asia. Since then he had won many awards both local and internationally such as; Tact award, BAD award, Mobeus award, London Advertising Award,Cannes, Cleo award, Asian Advertising Festival, just to name a few.

His international list of clients include: DDB (HK), Leo Burnette (BKK, HK), J Walter Thompson (BKK,Taiwan), BBDO Bangkok, TBWA, O&M, SC matchbox,Lowe, Y&R (BKK, Singapore), McCann Erickson and FCB, Publicis (BKK, Singapore) and many more.

He’s a fresh & fun kinda guy with a burning passion for automobiles, which is one of his prominent fortes’ along with western (Americanized) point of view that he can distinctively applies to the Asian market.

PANNINE  NINE  A-KARAPANICH graduated from Rangsit University here in Bangkok, with a Bachelor Degree in Fine Arts, Photography major then went to further his study at Academy of Art College in San Francisco, with two majors in Still Photography and Cinematography. Once he got back, he started working as a fashion photographer but also directed some music videos for severalinternational record labels such as Sony Music / BMG as well as some leader in local music industry such as Grammy and Bakery Music.

Afterwards, he entered the commercial making industry using his own approach that support the idea and tell the story by combining his background in fashion and style together. After a while his style became more apparent and it reflected in numerous commercials he directed for international brand such as Nokia, Marie Claire, Citibank, Clinic Shampoo, Dove, etc as well as local one such as Vaseline, Honda, Citra, etc. His works can carry messages across by using creative and strong narration couples with keen eye for striking visuals, so if mixed media is your cup of tea then he’s your man.

PORNPIPAT  PENG  LUKSANASUT was born and raised in the heart of Bangkok, Thailand and started his career as a stage play actor and also directed a few plays. The condition pushed him to observe and pay much attention to all small details in acting, including coming up with many new narrative direction. Afterwards he started working for Channel V as a show producer. His greatest achievement here was bringing his program called ‘V-Life’ to its current cult status. It was here, after being exposed to numerous music videos that the idea dawned on him that he can also direct one himself.

He then headed to New York to take filmmaking courses there and joined Triton upon his return. His passion lies in narration with the challenge of finding ways of narration, especially story about love, amiability, sweetness, happiness, bitterness and madness of humanity, all of which are reflect in his playful personality. Drama and humor are his nicotine, which derived from his extreme experiences in stage play. They give him a sense of acting and soul connection among all his characters. That’s why you won’t see many stereotypical characters in his spots since he believes that it has to be something that encompasses human power, the power that communicates through their hearts and souls.

SARUN  TAE  THUBTHIM is a director who started off as an A.D. and over time accumulate more than a decade of directing experiences which has given him unique perspective on fashion and narration via interesting camera works. Tae can create both realistic and surreal project as he feel that they are a fun challenge for him to find interesting camera angles, visual techniques and frame compositions that best fit the needs and requirements of any given projects including tabletop, food and demo shots.

Apart from working for numerous local and international food and beverage brands like The Pizza Company, Swensen’s, Sizzler, KFC and Yum Yum; Tae also like to ride and his passion for speed is well-reflected in many performance-centric spots for major automotive brands like Mercedes Benz, Yamaha, Mitsubishi and Toyota. He has also worked with world-class racers like Moto GP legends, Valentino Rossi and Maverick Viñales. Other than that, he has also worked on prpjects for major consumer brands like Samsung and Unilever.

Tae’s also a director with fun sense of humor that he can inject and woven into the film in a way that which them feel natural.

CHAYODOM YO DITTAUDOM Yo spent his teenage years growing up in Chiang Mai before coming back to complete his Art Degree in Bangkok. Afterward he started working as an Assistant Director along with playing in his band and that gave him the idea that the pacing, the beat, the naturality and art in all surroundings are something that is fun to experience and explore. The idea gave him a distinct narrative direction that feels like talking to a close friend, straightforward yet truthful but still fun and entertaining.